We are inviting marketing experts and people interested in the subject to our annual new media event. Our event offers a forum for discussing current issues affecting the sector. The 7th Media Day will take place on March 1st, 2018, at the Bertelsmann representative office in Berlin.
This time, in keeping with the topic »Innovation and change« Digital and analog jointly lead to success, we focus on the question what innovation and change mean to our industries and how we can take advantage of them.
Our renowned speakers from e-commerce, publishing and science will talk about the ever-present topic “Necessary corporate change in the digital age – how to make efficient use of development chances and potentials” and examine it from different perspectives. Selected cases show the interplay between online and offline and that it works. You can find the entire programme including detailed information on our speakers here